Insights & Info

A collection of quick reads

What is a Degn Project North Star and Why Do You Need One?
Melissa Berry Melissa Berry

What is a Degn Project North Star and Why Do You Need One?

Most of my clients tell me that they just don't know how to sift through the available options for their projects. There are so many options out there, and while it's easy to decide on what they don't like, they don't know how to choose between the options they do like.

Here's where a North Star for your design project comes in. (...)


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How I Help My Clients Avoid Decision Fatigue
Melissa Berry Melissa Berry

How I Help My Clients Avoid Decision Fatigue

Because I want the design process to be as enjoyable and efficient as possible, I have developed my process to minimize the number of decisions my clients need to make. 

How do I do that? By presenting the product choices holistically. (…)

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